Places of Interest

The largest city in Shikoku, Matsuyama has maintained its vitality and cultural traditions across the centuries.

Matsuyama Castle is a hilltop castle standing on the summit of Mt. Katsuyama, an imposing hill in the middle of Matsuyama.

The Matsuyama Spring Festival is held during the first weekend in April when the weather is usually just starting to get warm and the cherry blossoms are in full bloom. There are numerous free events, that proceed with the enthusiastic participation of citizens and visitors alike.

This active fault system underlies the Tokushima rift valley that can be seen from space.

Caves where the young Kūkai, founder of the Shikoku Pilgrimage, made a rough home.

Teramachi beside the Yoshino River has many beautiful Buddhist temples of various sects set in well-tended gardens.

A scenic bend at the confluence of the Kuma and Omogo Rivers with a dramatic rock formation.

A sake and beer brewery in Dogo with its own restaurant.

Award-winning cheese from cow and goat’s milk produced with mountain grazing.