Blogs
Find out what makes our destinations special places, get tips about what to see and do, and how to prepare for your trip.
Jon DeHart Interview
Travel writer Jon Dehart on Shikoku
Kashima Festival
One of the highlights of the Golden Week holidays.
Katsuo no Tataki at Kuroshio Ichibankan
Try delicious bonito, seared over burning rice straw.
Kimono Experience in Dōgo
Dress up in a cool kimono and cruise around town.
Kōban, Kōchi
The beautiful Kōban area of Kōchi lies to the southwest of Kōchi city.
Kōchi Top Ten
The very best that Kōchi has to offer
Matsuyama Top Ten
The very best that Matsuyama has to offer
Meiji Period Military Sites in Shikoku
Shikoku is home to many military sites from the Meiji period in highly scenic locations.
Haiku Masters in Matsuyama
Haiku Masters in Matsuyama Adapted into an English format, haiku, Japan’s short, 17-syllable poetic form, is growing in popularity around the world. Matsuyama in Ehime,…
Monobegawa, Kōchi
Monobe River This beautiful, placid river flows through some of Shikoku’s most pristine nature. Narrow roads with very light traffic run alongside the river, making…
Shikoku Onsen
Shikoku is home to Japan’s oldest recorded hot spring.
Shikoku Sake
Shikoku is a great place to dive into the variegated and friendly world of sake.